Youtube
Youtube, the biggest online video sharing site was founded in 2005. A site designed for users to upload videos ranging anywhere from personal vlogs to media clips. Youtube accounts for over 4 billion hours of video watched every month on youtube. Although a lot of the videos on youtube are for entertainment value, there are also videos on cyber bullying, activism, and conflicts around the world that create social impacts and become viral.A video to illicit such a huge response was the KONY 2012 video. The video spread and had millions of hits in a matter of days. The response the video got ranged from people wanting to help, to people uploading their own videos and calling it a fraud. Although the response to the video started out as positive, it soon became shrouded in scandal.
Another video that had a social impact was a video that showed a bus monitor being teased relentlessly by kids. The video sparked outrage and shined a light on bullying. The bus monitor garnered a huge amount of support and later went on shows to talk about her experience. With these videos, it can be seen that viral videos have its advantages and disadvantages.
In addition, youtube has also become a way to earn money. The most popular youtubers can maker over $100,000 on their videos alone, as well as earning money from selling merchandise such as T-shirts or making special appearances at events. To make money a youtube user must first apply to partner up with youtube, this allows for ads to be displayed on videos. The youtube user receives a percentage of this ad revenue and as the views on their video goes up, so does the money.
Below are a few of the most successful youtube partners:
